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Why being LinkedIn is great for small businesses?

image It’s no secret that social media has changed the way the face of the world wide web so very drastically. From school-going kids to octogenarians, everyone is up online connecting, communicating and interacting like never before. And tech-savvy marketers are no way behind. With such a huge audience up for grabs, advertisers and marketers are using every trick-in-the-book to grab those elusive eyeballs. Being a small business, you too, can actively leverage the power of the web to take your business places. Much has been written about using Facebook and Twitter for business. Now, let’s look at LinkedIn and see how it can be utilized to further business interests.

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Mouse-yielding ninjas rule LinkedIn. Gurus are so linked out!

LinkedIn’s official blog has recently revealed a very interesting trend – a widespread increase in job titles that include the term ‘ ninja’. These ninjas do not use swords or star-shaped spikes in the battlefield. They are modern-day warriors of a different kind. On a mission to make their clients lives a lot easier.

Ninjas growth on LinkedInJob Title Growth LinkedIn

(Source: http://blog.linkedin.com/2010/04/08/linkedin-ninja-job-title/)

Most of these ninjas come from the social media scene or from computing and design sectors. And of course, there are some advertising, customer service and finance ninjas as well. But they are a minority compared to the IT sector ninjas, who range from Social Media Ninja to Networking Ninja to Web Ninja and even a few Link Ninjas! After all, most of us as kids dreamt of being a part of the Teenage Mutant Ninja Turtles…so, it is indeed a cool title to sport, eh?

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