http://www.zitzsolutions.com/2010/06/19/fifa-soccer-world-cup-2010-social-media-scores-big-863/ Internet Marketing, PPC and SEO Services Company India Wed, 15 Jun 2011 06:53:08 +0000 hourly 1 http://wordpress.org/?v=3.0.1 http://www.zitzsolutions.com/2010/06/19/fifa-soccer-world-cup-2010-social-media-scores-big-863/comment-page-1/#comment-407 Milly Diaz-Tamar.com Thu, 24 Jun 2010 16:39:39 +0000 http://www.zitzsolutions.com/2010/06/19/fifa-soccer-world-cup-2010-social-media-scores-big-863/#comment-407 Adidas must be kicking themselves! Not surprised Adidas, an official sponsor, has been surpassed by Nike. The company I work for, London based Search and Social conversion agency Tamar.com, produced 2 research papers (Tamar Sports Index) (www.tamar.com/thinking/white-papers) around brands and the World Cup. Our research shows the big FIFA Partner brands were missing a massive opportunity to associate themselves online with the competition, by linking with top search terms such as “world cup” and “FIFA World Cup”. Adidas must be kicking themselves! Not surprised Adidas, an official sponsor, has been surpassed by Nike. The company I work for, London based Search and Social conversion agency Tamar.com, produced 2 research papers (Tamar Sports Index) (www.tamar.com/thinking/white-papers) around brands and the World Cup. Our research shows the big FIFA Partner brands were missing a massive opportunity to associate themselves online with the competition, by linking with top search terms such as “world cup” and “FIFA World Cup”.

]]> http://www.zitzsolutions.com/2010/06/19/fifa-soccer-world-cup-2010-social-media-scores-big-863/comment-page-1/#comment-406 Olivia Jade Thu, 24 Jun 2010 11:25:34 +0000 http://www.zitzsolutions.com/2010/06/19/fifa-soccer-world-cup-2010-social-media-scores-big-863/#comment-406 Thanks for the post! I came across an article that lists out very effective campaigns along the lines of the FIFA 2010 World Cup… http://www.socialpeel.com/2010/06/22/top-5-sites-promoting-the-spirit-of-the-fifa-world-cup-2010/#more-286 Hope it’s useful! Thanks for the post! I came across an article that lists out very effective campaigns along the lines of the FIFA 2010 World Cup…
http://www.socialpeel.com/2010/06/22/top-5-sites-promoting-the-spirit-of-the-fifa-world-cup-2010/#more-286
Hope it’s useful!

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